At first I couldn’t see the wisdom in these simple words.
I was sitting at my kitchen table browsing domain names when I came across “builduplab.com.” It was available. It wasn’t glaringly un-esthetic like everything else I’d come across. I bought it. Then, I panicked. Did I choose the word “buildup” as my business name? Could a word with such a negative connotation be the right fit, for me?
I called a friend. He said, “Buildup? That sounds sexy and trendy nowadays.” Sexy?! I could be sexy?! Done. Business entity created. Website made.
A couple years later, after various ups and downs and after what at the time seemed like the biggest down in my life so far, I took a break from working. I recalibrated myself. I re-aligned through thoughts of optimism, faith, grace (a word that ended up becoming my daughter’s name!).
When I was ready to pick my business up again, I looked at my domain name and I read the words “build up.” It seemed logical and easy to see these two words. Why did I see the word “buildup” all along?
These words, build up, became a way of living, working and creating. They reminded me of how easy it is to focus on blockage, on buildup. They also reminded me how possible it is to focus instead on building up.
But most of all, they reminded me that we always have a choice. To go backwards or to go forward. As human beings, we can never stagnate. We’re always building something, whether we’re building up, or creating buildup.