Mihaela’s Bio


Mihaela helps people get more sales, more profit and more loyal clients.

Her background of 13+ years in marketing includes a mix of experience working with brands built solely through direct response marketing, as well as iconic, multi-billion brands.

She's worked with companies like Gucci, Ralph Lauren, La Redoute and KingSize Direct.

Mihaela holds an MBA from NYU Stern Business School, a M.S. in Direct Response Marketing from NYU and a B.A. in English from Vassar College.

Her marketing tips have been featured in places like NBC News, Shopify Plus, US News and World Report and Fiscal Times.

After starting her career working in direct response marketing and learning direct marketing best practices from leading companies and individuals in the field, she used her skills to help traditional and iconic brands develop or expand their direct to client marketing activities, making more sales and more profit in the process.

She believes the purpose of any marketing strategy shouldn’t be to only create more sales, but to also create long lasting, fulfilling and profitable relationships with customers and prospects.

Mihaela is passionate about teaching and sharing her expertise through online classes, writing and in person training experiences. She’s the creator of the online training program Life-long Customers, where she teaches her best strategies to create loyal and highly profitable customers.