Hi, I’m Miha.

Thanks so much for being here with me today. My work is dedicated to helping you get more profit and feel more fulfilled.

Build Up Lab is my home on the internet, where I share my ideas about business and marketing. Lifelong Customers is the online program I created where I teach you my best marketing strategies to help you gain more customer retention and loyalty. It’s currently open for enrollment, so I hope you’ll join me inside. It’s based on my 14+ years of experience working with Gucci, Ralph Lauren, La Redoute, MedicAlert Foundation and others.

To me, business is a creative force that makes a difference in others’ lives. I’ve learned that great marketing starts with how you make your customers feel respected and appreciated. Not only will you make more profit this way, but you’ll also help others feel loved and taken care of.

At the same time, I’ve learned that you can’t make a difference in others’ lives if you don’t make a difference in your life first, by doing the work that brings you the most joy, peace and fulfillment and by staying on your unique journey of growth, with hope, faith and grace.

The words “build up” reflect my philosophy that no matter where you are in your work and business right now, you can grow, expand and achieve anything you desire, using the infinite wealth of gifts, dreams and willpower you already possess within you.

Before you do anything else, please sign up for my email list, so that you don’t miss the resources I create to help you grow your business and enjoy a fulfilling work life.

I wish you an endless bounty of joy and profit. With tremendous love,


Mihaela Akers’ Bio

Mihaela is a marketing expert with 14+ years of experience working with Gucci, Ralph Lauren, La Redoute, KingSize Direct, MedicAlert Foundation and several other wonderful companies and entrepreneurs. Mihaela helps people maximize their profit, keep their customers and turn them into loyal advocates. She writes and teaches at www.builduplab.com. Prior to starting Build Up Lab, Mihaela was a Director of Global Customer Intelligence and Experience Management at Ralph Lauren. Her marketing career includes a mix of experience working with brands built solely through direct response marketing, as well as iconic, multi-billion brands.

Mihaela holds an MBA from NYU Stern Business School, a M.S. in Direct Response Marketing from NYU and a B.A. in English from Vassar College.

Her marketing tips have been featured in NBC News, Shopify Plus, US News and World Report, Fiscal Times and others.

Mihaela is passionate about teaching and sharing her expertise through online classes, writing and in person experiences. She believes business is about making a difference in others’ lives and that great marketing starts with building long lasting, fulfilling and profitable relationships with customers.

She’s the creator of the digital training program Lifelong Customers, where she teaches her best strategies to create loyal and highly profitable customers.